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Laowa Ships 24mm f/2 Tilt-Shift at $1,249, Claims Fastest Ever
Laowa's 24mm f/2 Zero-D Tilt-Shift ships now at $1,249 across six mounts, claiming the fastest aperture of any tilt-shift lens ever made, with full range on medium format.

Processing notes
- Laowa 24mm f/2 Zero-D Tilt-Shift available now for $1,249
- f/2 aperture claimed as the fastest ever in a tilt-shift lens for any format
- ±12mm shift and ±10 degrees tilt retained in full on Fujifilm GFX and Hasselblad XCD
- Manual focus, 13 elements in 10 groups, 860 grams, 77mm filters
- 55mm and 100mm f/2.8 Tilt-Shift 1x Macro lenses also launched for Hasselblad XCD at $1,249 each
Laowa has shipped the 24mm f/2 Zero-D Tilt-Shift at $1,249, and the company says its f/2 aperture is the fastest of any tilt-shift lens ever made for any format. The lens is available now for Sony E, Canon RF, Nikon Z, L-Mount, Fujifilm GFX, and Hasselblad XCD mirrorless systems. For architectural and commercial shooters, the price and aperture together change the calculation for gear-investment decisions in a niche long dominated by Canon and Nikon.
How fast is f/2 in this class?
The comparison is stark. Canon's 24mm TS-E for EF mount is an f/3.5 lens, and Nikon's F-mount PC-E 24mm is also f/3.5. Fujifilm's GF 30mm f/5.6 T/S, which frames equivalently to about 24mm, is far slower still. Laowa positions the f/2 aperture as a practical advantage for low-light and night-sky work — territory where existing tilt-shift optics force high ISO or long exposures. That claim awaits independent verification, but the spec gap is real and measurable on paper.
What are the working specifications?
The lens is a manual-focus design, which matters for photographers who rely on autofocus for event or run-and-gun commercial work. The concrete numbers:
- Shift range: ±12 millimeters (the lateral movement used to keep verticals straight)
- Tilt range: ±10 degrees (the angular control over the plane of focus)
- Close focus: 0.25 meters (9.8 inches), giving 0.19x maximum magnification
- Dimensions: 119 millimeters (4.7 inches) long, 93 millimeters (3.7 inches) maximum diameter
- Weight: 860 grams (1.9 pounds), with a 77mm filter thread
The 0.19x magnification falls short of true macro territory, but Laowa suggests it suffices for foreground elements in composed scenes. The 77mm thread is a common, inexpensive filter size, a small but real cost consideration compared with larger-format rivals.
Laowa notes that precise tilt and shift range may vary "slightly" depending on the selected camera mount. Tilt-shift lenses typically offer reduced ranges on medium-format bodies because their larger sensors consume more of the image circle. In this case, however, Laowa says the lens retains "its full" range on Fujifilm GFX and Hasselblad XCD cameras — a significant claim for medium-format architectural shooters, since the large image circle is what makes coverage possible at all.
Can the optics deliver?
The optical formula comprises 13 elements in 10 groups. The "Zero-D" designation refers to promised minimal distortion through optical correction, keeping straight lines straight from center to edge. Laowa also promises high resolution, strong contrast, and minimal reflections and ghosting. These are marketing claims until measured: independent testing in real-world conditions has not yet confirmed them, and buyers should treat resolution figures accordingly. Rivals from Canon and Nikon carry established optical reputations, so Laowa's burden of proof is on delivery rather than specification.
What else did Laowa announce?
Alongside the 24mm, Laowa confirmed that its 55mm and 100mm f/2.8 Tilt-Shift 1x Macro lenses are now available for Hasselblad XCD cameras. Each is priced at $1,249, matching the new 24mm. The move extends Laowa's tilt-shift lineup into the Hasselblad system, where native tilt-shift options are scarce.
At $1,249, the 24mm undercuts the premium tier of the tilt-shift market while offering an aperture no competitor matches. Whether the optics hold up under test will determine whether this becomes the default choice for architectural shooters, or simply the boldest specification on paper.
via PetaPixel (Source)
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Market editor covering companies, deals and strategy in professional photography industry at Photo Trade Wire.
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