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Wandrd’s magnetic strap system lists prices from $29 to $69

Wandrd’s magnetic strap system lists prices from $29 to $69, with self-centering Torus Links, mechanical locking and color-coded wear indicators for multi-body work.

· 4 min read · 709 words

Wandrd Reimagined the Magnetic Camera Strap
ProcessingWandrd Reimagined the Magnetic Camera Strap — AI-generated

By Grace Kim

Wandrd’s Magnetic Camera Strap System is now available, with neck straps at $49 and $69, a wrist strap at $39 and a DIY conversion kit listed at $29.

That $29 kit can adapt compatible third-party straps to Wandrd’s new CoreLock attachment system, while the company’s own straps run from $39 to $69. For photographers working across multiple bodies, the practical benefit is fewer hardware changes: one strap can move among cameras already fitted with Torus Links.

Wandrd says the collection took more than two and a half years to develop. Instead of adding another quick-release clip to generic webbing, the company says it designed its own connector hardware, Liquid Nylon Tubular Webbing, Torus Links and Torus Mount components.

Magnetic alignment is not the lock

The magnetic step handles positioning, not load retention. An internal magnet inside the CoreLock draws a Torus Link into position, while a self-centering design guides the connector. Spring-loaded buttons then secure the connection under tension.

To detach, a photographer must press both sides of the connector in a dual-pinch action. Wandrd says users can “connect or release a camera with one hand,” although the release requires a deliberate two-sided pinch. The launch material provides no load rating or independent test results for the retention system.

Wandrd chose PA66 fiberglass-reinforced nylon for the CoreLock instead of metal. The company says the material offers “strength without adding unnecessary weight,” while avoiding hard metal surfaces that could scratch camera equipment. Those remain manufacturer claims; the announcement gives no completed-system weight figure or independent strength testing.

What does this change for multi-body photographers?

Each neck strap comes with four Torus Links, which can remain attached to individual cameras. Once the connectors are installed, the photographer can move the same strap between bodies without transferring attachment hardware each time.

For wildlife and sports assignments, that could shorten changes between focal-length setups; photographers carrying separate stills and video bodies can also divide the bodies between straps. The source presents these as practical use cases, not measured productivity gains.

Wandrd designed the links to remain on cameras as low-profile hardware. A built-in wear indicator on the cord has three visual zones: black means good condition, yellow signals that replacement is needed, and red means the link should no longer be used. The colors give users a visible replacement threshold rather than relying only on a subjective inspection.

Three formats, three price points

  • Magnetic Camera Strap: 30mm (1.2 inches) webbing, aimed at heavier camera equipment and extended shooting sessions, priced at $69.
  • Magnetic Camera Strap Lite: 15mm (0.6 inches) webbing for compact cameras and lighter everyday setups, priced at $49.
  • Magnetic Wrist Strap: 15mm (0.6 inches) webbing for wrist-based carry, priced at $39.

All three models use the same CoreLock and come in Black, Wasatch Green and Wandrd Red. Both neck-strap models include on-body storage, allowing each to clip to itself when disconnected and remain secured and out of the way during handheld shooting.

Wandrd sells the system through its website. Additional Torus Links cost $13 per pack of four, providing more attachment points for multiple cameras or strap configurations.

Adapting an existing strap

Wandrd says the DIY Magnetic Kit works with many leather straps, camera straps supplied by original-equipment manufacturers and other compatible designs. It retains the existing strap’s material and design while changing the camera attachment.

The launch information conflicts on price. One passage says pricing had not been announced, but the pricing section lists the DIY Magnetic Kit at $29. The website is the stated sales channel, so photographers should confirm the checkout price and compatibility before ordering.

For working photographers, the system’s value will rest less on the magnet than on daily friction: whether one-hand alignment, a deliberately two-sided release and color-coded wear guidance reduce strap changes without adding hardware photographers must remove at every stop.

With more than two and a half years of development behind it, Wandrd’s commercial test is whether multi-body photographers standardize on its dedicated links or the $29 conversion route, making the proprietary connector useful beyond the company’s own three straps.

via PetaPixel (Source)

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Grace Kim

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News editor covering technology and product news in professional photography industry at Photo Trade Wire.

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